Saturday, March 14, 2020
How to Start an Event Planning Business
How to Start an auffhrung Planning geschftliches miteinanderCredit Shutterstock / VTT Studio                              Good company makes for a memorable fest, but the little details matter as well. Food, music, decorations and aesthetics are all important aspects of a quality party. If youre the organized creative among your group of friends, hosting gatherbeiings or planning nights out, you might want to channel that passion into a career.You dont have to be the life of the party to put together a successful soiree. In fact, many event planners prefer being behind the scenes. Those who can remain calm under pressure, think creatively and negotiate a good deal are the ones who will succeed in the industry. Heres everything you need to know to start your career as an event planner.The industryThe U.S. Bureau of Labor Statistics reports that event-planning jobs are due to grow by 10 percent by 2024, which is faster than average.According to an article by Entrepreneur, there are two    distinct markets for event planners the corporate market and the social market. Corporate planners are hired by companies to organize meetings, conferences and other work-related events. Social planners, on the other hand, cover weddings, birthday celebrations and other types of occasions.Being an event planner is a dream job, but it doesnt come easy, said Chelsea LaFolletteco-owner and event coordinator at Brilliant Event Planning. It took years to break into the industry, but I encourage anyone who wants to pursue a career in events to put in the time and energy.LaFollette added that youll likely have to work long hours and weekends for free before getting your first paid gig, but it shouldnt discourage you Watching people enjoy the events you put together is amazingly rewarding, she said.To make a name in the industry, youll want to master the art before going solo. Interning and gaining experience will set you aside from other aspiring event planners.Its important to understand    how much work is involved in planning events, both with the prep work that takes up to weeks in advance down to the setup and breakdown, which can be backbreaking work, said Seri Kertzner, co-creator of Little Miss cocktailparty Planner.Choosing your marketIf youre new to the business, it may be easier to get started in the social market. Not only are you mora likely to find clients among friends and relatives for social events like weddings or graduation parties, youll also gain valuable experience in negotiating and organizing that will be useful in the high-pressure world of corporate planning.Mindy Weiss, creator of Mindy Weiss Party Consultants, recommends sticking with a broad range of events, especially when youre first starting out. This will provide you with experience across the board. While you can certainly establish a specialty, as long as you keep innovating, theres no need to limit yourself to a particular type of party, she told Business nachrichten Daily.However, m   any well-known event planners choose to specialize in organizing specific kinds of events.In our company, we take great pride in designing events and seeing them through from start to finish both creatively and logistically, said Kertzner. With that said, you will be better at your job if you have a clear focus.Kertzner noted that her company does not tackle weddings rather, they handle more intimate events like baby showers and birthdays. Choosing the market that aligns well with your goals sets you up for success. Dont try to tackle events that you are uninterested or inexperienced in just to prove that youre cultured in the art.Additionally, you should research the market in your area to determine what kind of planning service is most needed. Your business will connect people with goods and services in their own communities.Sites for inspirationSocial media is crucial to becoming a successful event planner. Having a presence on Instagram, Facebook, and Twitter and, of course, hav   ing your own website will expand your following and build your brand. It takes time to attract customers, so be patient while being consistent with posts and your other promotional activities online. When someone is satisfied with an event you planned for them, they can credit you on social media and recruit potential customers.Additional sites like Pinterest, Studio DIY and Oh Happy Day are great resources for event planners. Research platforms that excite you in your work endeavors and stick with them through the planning process.These platforms provide daily inspiration with their incredibly creative, fresh ideas that are unique to this party planning market, said Kertzner.Weiss noted that while she loves social media sites, she also tries to channel the latest home dcor and fashion trends, allowing her to stay ahead of the curve, she said.Additional reporting by Elizabeth Peterson.                                                                                                                     Sammi Caramela        Sammi Caramela has always loved words. When she isnt working as a Business.com and Business News Daily staff writer, shes writing (and furiously editing) her first novel, reading a YA book with a third cup of coffee, or attending local pop-punk concerts. Sammi loves hearing from readers - so dont hesitate to reach out Check out her short stories in Night Light Haunted Tales of Terror, which is sold on Amazon.                                                                                                                                                                                                                                                                                                       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